Are you interested in marketing a product or service but don’t know what to do to get started? If you are, Facebook marketing could be for you. This could possibly help you reach millions worldwide. If you are interested, read the advice below to begin.
Contests are a fantastic way to increase interest in your company. Prizes will open the eyes of potential customers out there. Make sure you really do award the prize so you will be viewed as an honest businessperson.
Be sure that all of your online content is linked to and from Facebook. For example, link a summary of your blog onto Facebook if you have one. Link your Twitter and Facebook pages to have your tweets posted on your page.
Give Facebook ads a try. Regular posting, while valuable and beneficial, only goes so far. Ads can reach further into your target market and draw customers to your page. They aren’t too costly, and can make a world of difference.
When you are using Facebook for marketing, you must make your page stand out from among the crowd. Adding great photos and unique color combinations really helps. These pages are more enticing.
Look at Facebook as a great way to post content. Facebook isn’t just for chitchat, it can also be a serious content platform. Treat Facebook in that way. You can even use Facebook to promote your articles or blog posts. You will see great results from using Facebook.
Facebook Offers is a great tool for running contests or giving away free products through your website. You just need to set the offer up and then convert it to something known as a Promoted Post via your wall. If it’s a good deal, you can give it to people that do not even like your page yet.
Promote a contest using Facebook Offers. You just have to set the offer up, then on your wall, make it into your latest Promoted Post. If it’s a good offer, it can be promoted to non-fans.
Utilize custom tabs. Tabs will give you the opportunity to organize information on your page. For instance, if you have a contest going, a tab for that can be included.
Build a solid fan base on Facebook to succeed with your marketing. Don’t focus investing too much into promotions or marketing products until you have around 5,000 fans. When you hit the 5,000 follower mark, the percentage of people who buy your product should start to rise.
Carefully chose your updates. If your updates have no value, your subscribers will lose interest fast. Updates need to be entertaining, helpful, or educational. Try using Facebook Insights to see which updates are more successful than others so you can create similar content for the audience.
Hiding content from non-fans is a great way to turn visitors into followers. A casual visitor just might be willing to start following you if that’s the only way to get access to a particularly interesting part of your page. Only hide a bit of your content or you will lose part of the impact of your SEO.
Make a group just for your business. Your customers can engage, get their questions answered and shop for everything they need all in one place. You can advertise the discounts you offer as well as any other information that will assist them. This can be a great way for you to know your customers.
Facebook is not always the best social media outlet for marketing. Facebook is a great networking site, but there are plenty of others that reach out to different demographics. Do sufficient research on your targets to understand which of the social media channels they use prior to beginning a campaign.
Ask your fans to get involved in various decisions related to your company or brand. Folks like feeling as though they are part of the process. When they have input, they’ll feel special. For example, if you blog, try asking them what kinds of posts they would like to read.
As you can see, getting started with Facebook marketing is not difficult. The tips in this article should bring it all together, making it easy to hit the ground running. When your messages reach millions of people, you’ll see it was all worth it.
You might have trouble when you first start marketing your business through Facebook. A good starting point is the addition of a Facebook button on your site. This will allow people to get connected with your business. It’s not as intrusive as various other types of marketing. Once they press the “like” button on Facebook for your business, the updates you provide will be seen by them.