Do you have a large number of family and friends who are already using Facebook? Maybe your mother and grandmother are too. With that said, do you know if your customers are using Facebook? Keep reading for information on how to conduct a successful Facebook marketing campaign.
Make sure to communicate with your fans to understand their needs. Take everything that is posted into consideration. The public can offer many great ideas. Give your fans the attention they deserve because they made you the success that you are.
Creating a contest for your Facebook page is something that you can have some success with. Get people to join by enticing subscribers with some free items. Announce winners on your page and repeat as necessary.
If you want to interact with your customers then you need to reply to the things they say to you on Facebook. It is important to monitor your wall daily and to check out @ messages for your brand as well. Respond to them quickly for best results. That goes double if the person has a problem with your products or services.
Be sure that anything that you post online has a link to your Facebook page on it. For example, if you write a blog, make sure to link each post to your Facebook. You can even program a connection between your Facebook and Twitter accounts so that each time you tweet, it automatically appears on Facebook.
When marketing through Facebook, you’ve got to make your page stand out from the competition. Use many colors and images relating to your product. Facebook users usually respond better to these pages compared to plain ones.
Always answer to the comments and questions people send you on Facebook. Do everything you can to give a helpful answer, and remember to thank the individual for making the effort of getting in touch. Put a link up to your website should you have something on there that is relevant.
Your Facebook page needs to be monitored for spam at all times. There are some filters that can be put into place if you can’t monitor your site all of the time. Any administrator of your page can enter keywords into this tool which will then automatically be filtered out.
Facebook ads can be a good investment. You can target it by sex, age, geographical location and even likes. There are a lot of options when it comes to how much you spend, too, so you can adhere to a tight budget when needed. Finally, you don’t have to commit long-term. Your ad can be stopped any time.
Facebook is a great way to share your content. Facebook isn’t just about informal chit chat, it’s also a major content format. It should be thought of in this way. Create great content and share interesting information. You’ll soon see that you can get tons of web traffic from Facebook.
A company that only interacts with a client infrequently, like a car dealership or a Realtor, does not require a business page on Facebook. This is because customers are random so they likely will not follow daily posts. Invest in targeted Facebook ads instead.
You don’t necessarily need a page, a group may be better for you. Facebook groups will encourage potential customers to establish their own community. You can have both a group and a page, the page for updates and the group for interactivity.
More than likely you use Facebook, so you know pretty much what a potential customer will see. Use everything you’ve learned here and you should be able to get a campaign started that impresses your customers. If you put forth a lot of effort, you’ll see your profit increase.
Promote a contest using Facebook Offers. Once the offer is ready, change it on your wall so it shows as a Promoted Post. If the offer is especially awesome, consider promoting it to Facebook in general as opposed to just your following.