Are you wanting to attract millions of customers to your business? Are you aware that Facebook is a great way to accomplish that? Millions of people are on Facebook and can potentially be your fans.
You don’t necessarily need a page, a group may be better for you. Launching a group on Facebook may inspire subscribers to start their own community online and interact with one another. Do not hesitate to use a page and a group so your subscribers can receive your updates through your page and share their own content on your group.
When you market your business on Facebook, post professionally. Although social media tends to be more relaxed, it is important that you present your business as a professional one. Presenting a professional way of speaking will inspire respect and trust from your customers.
Try holding a giveaway. Give something away for free to a select group of customers who sign up to be on your mailing list or who “like” your Facebook page. It will only cost you a small amount of money to garner a lot of attention and new followers.
An ideal way to encourage fans is to always reply to their wall postings. Therefore, you will need to pay attention to all postings received. Make sure to respond to both positive and negative feedback.
If someone ‘likes’ your Facebook page, give them a deal. You can garner lots of attention via “likes.” Try offering something exclusive and free to people for “liking” your page. You can also enter them into a contest if they like your page. The more benefit they receive, the quicker they will click that button.
Giveaways are a great method of drawing attention to your page. Encourage your visitors to join your page in order to be eligible for some free products. Post the names of winners on your page and watch as your number of followers grows with each giveaway.
When a follower asks you a question on your wall or makes a comment, always respond. Doing so helps you develop a good reputation. Facebook is similar in a lot of ways to making a phone call. You answer any questions that are asked of you about the business you’re running.
Make sure any content you publish is linked through your Facebook. If you publish a blog, configure Facebook to automatically include a link and summary of your post. Also, if you have a Twitter account, link it to your Facebook so your tweets show up automatically on your Wall.
You may find some difficulty the first few weeks of using Facebook. A great way to start is to add a Facebook button to your website. That lets people know you’re now active on Facebook. Once they press the “like” button on Facebook for your business, the updates you provide will be seen by them.
Make your page stick out. You may do this through your choice of page color and the addition of graphics. Users on Facebook are attracted to these pages over plain ones.
Encourage users to interact with you and other fans. A post may generate a conversation that you should try to keep going. If you delete the post or tell people to stay on topic, they may become offended. You should only intervene and stop the conversation if it becomes ugly.
Regulate your page for spam. Sites that are riddled with spam can end up turning potential customers off. You will be able to set up a list of keywords that will be filtered off of your page.
Use the Facebook update option sparingly. This allows the messages to be sent to every one of your followers. Only use it when it’s crucial to do so. This shouldn’t be used as a promotional tool but rather to keep subscribers informed.
Facebook is a good way to get your name out there. The millions of users on Facebook can have a look at what you’re offering. Apply the advice in this piece and expand your business while socializing with customers at the same time. So what are you waiting for? Get out there and start promoting yourself!
Understand what tactics to avoid when it comes to Facebook marketing. You need to research both. A lot of times, people look for the best practices and ignore the worst ones. Take the time to check out ideas on the common mistakes as well.